5 aims of businesses

1. Corporate social responsibility:

– Porsche: https://www.reuters.com/article/us-volkswagen-porsche-emissions/volkswagens-porsche-drops-diesel-in-electric-car-push-idUSKCN1M20YN

Decides to reduce the production of diesel using cars. Instead, they decided to focus on the development of electric or hybrid cars. This is to help reduce the pollutions.


2. Increase market share:

– Ford: https://gaadiwaadi.com/ford-mahindra-partnership-increase-market-share-india/

Increase its market share in India. Ford tried to work with Mahindra in order to increase its market share. The company adopted a low-cost dealership format in which fewer cars are on display and this alone cuts 50-60 million. Under new format, Ford has opened more than 100 dealerships in 18 months especially in small cities and towns as growth from these areas are key to the success in future.


3. Revenue Maximisation:

– Xiaomi: http://www.atimes.com/article/xiaomis-revenue-up-75-4-in-the-first-half-of-2018/

Increased its revenue up 75.4% in the first half of 2018. For the first half of the year, Xiaomi recorded revenue of 79.648 billion yuan (US$11.64 billion), a stunning rise of 75.4% from a year earlier. Its net profit reached 7.61 billion yuan.


4. Survive:

– Scandia Bake Shop (small businesses): http://www.nbcnews.com/id/28606826/ns/business-small_business/t/small-businesses-struggle-survive-downturn/#.W_ZM2JMzZPM

As the cost of their production increases, and their customers are decreasing. While falling sales and the credit crunch have made headlines, the small business owners left standing are facing problems as varied as the businesses they run. Manufacturing is slowing. Layoffs are looming. Financing is hard, if not impossible, to come by. Vendors are being skittish about extending credit for inventory. Rents are rising. And profits are falling — or vanishing altogether as sales slip.


5. Profit Maximisation:

– Tencent: https://www.ft.com/content/d83d5c5c-e804-11e8-8a85-04b8afea6ea3

The profit rose by 31%, which exceeded the expectations of experts.


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